The AA
Description
This project was about analysing the current AA portal and quickly identify few optimisation that could be made.
Role(s) Played
My roles were solo to suggest possible enhancement and justify why those valuable and what benefits they will bring.
Activities porformed
Presenting the research and analyses founding to stakeholders.
Employer information
Workplace Location
AA (Automobile Association) HQ Plant, Basingstoke UK
Used car platform
A major UK platform for used cars, offering thousands of listings from approved dealers. Each vehicle undergoes thorough quality checks, and the platform’s Dealer Promise helps buyers feel confident in their purchase.
experience and producct design
Providing a UX ideation and design on feature enhancement.