UX Research and Analysis
Global listening

Description
User research to identify their readiness and wiliness to adopt the new “Global listening” digital solution from Cambridge assessment.

Role(s) Played
Conduct Interview with users and help to draft the questionnaire survey sent out to customer.

Activities porformed
Identify user journey maps and create personas. Presenting the findings to stake holder.

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Other Related work(s)
Global Listening

Design Studio & Idiation

Global Listening

Prototype & Usability test